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ElevenLabs hired an IPO CFO the day before the IPO story
Business2 min read

ElevenLabs hired an IPO CFO the day before the IPO story

The Information says the company is preparing a 2028 listing, and the hires it announced in the preceding week say the same thing with less deniability.

In briefElevenLabs is laying the groundwork for a 2028 IPO after an $11bn valuation, with more than half of sales from large companies1Ethan Tandowsky joined ElevenLabs as CFO on 8 September, after being CFO of Adyen, joining in 2016 and helping take it public in 20182Large organisations account for 55% of ElevenLabs revenue, up from 40% a year earlier; the company has 800 people and has launched 10 million conversational agents3
Updated · Sep 11, 2026, 02:52 ETThis story was revised after publication. The sources block reflects the current version.
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ElevenLabs announced its listing plans the day before the listing story ran. It just used a hiring post instead of a leak.

The Information reported on 9 September that the audio AI company is laying the groundwork for an initial public offering in 2028 — five months after a $500m Series D valued it at $11bn, and with more than half its sales now coming from large enterprises.

The Information@theinformation

ElevenLabs is laying the groundwork for a 2028 IPO after reaching an $11 billion valuation earlier this year.

More than half of its sales now come from large companies, as it expands beyond voice generation into AI customer-service agents.

Full story: t.co/PCSqvyLHYV

on X · 7.3K views · captured Nov 4, 2026

You did not need the scoop. On 8 September ElevenLabs said Ethan Tandowsky had joined as chief financial officer. Tandowsky was most recently CFO of Adyen, the Dutch payments company; he joined its finance team a decade ago, helped take it public in 2018 and later ran the whole finance function. Six days before that, ElevenLabs named Ashley Kramer as chief revenue officer.

A CFO who has run a listing and a revenue chief in the same fortnight is not a coincidence. Nobody hires an ex-Adyen finance lead to tidy the monthly close.

The numbers were already public, because the company published them

ElevenLabs ended 2025 at $350m of annual recurring revenue and passed half a billion in the first four months of 2026 alone. Large organisations are now 55 percent of revenue, up from 40 percent a year earlier. There are 800 staff and, by the company's own count, 10 million conversational agents launched.

At $11bn against roughly half a billion of recurring revenue, February's round priced the company near twenty-two times sales. That is why the target is 2028 rather than next spring. Grow into the multiple and the listing is straightforward. Go early and you are asking public investors to pay a private price.

The listing date is set by the revenue mix, not the technology

Public markets pay a durable multiple for enterprise contracts and a fickle one for creator subscriptions. The enterprise share is the number that decides which company ElevenLabs is when it files, and it has moved fifteen points in a year. We would expect it above 70 percent by the time a prospectus appears. If the company files with the mix still near half, we read the CFO hire wrong.

Which makes the creator business the awkward asset: the part most people love, and the part an analyst will ask about last. ElevenLabs built a marketplace for voice artists to earn from their own work, and it has put real effort into it. But a company steering toward a listing allocates engineers and gross margin to what analysts will underwrite, and customer service agents for Deutsche Telekom and Revolut underwrite better than a voice library does.

The strongest argument the other way is that the reporting says groundwork, not filing, and groundwork is cheap. Companies hire public-company finance chiefs and never list. Adyen experience is also plainly useful at this headcount, growing this fast, whatever happens afterwards. Fair.

But watch what usually follows. An audit committee. A second independent director. Segment reporting that suddenly looks like a filing. Boring steps, and they leak far less than a banker meeting does.

Two questions we would want answered before anyone prices this. How much of that recurring revenue is usage-based rather than committed? And what happens to it when enterprises post-train their own voice models, the way Harvey did in law?

The target year is far enough away that everything here could change. Which is exactly why the hires matter more than the date.

Sources

01
ElevenLabs is laying the groundwork for a 2028 IPO after an $11bn valuation, with more than half of sales from large companies“ElevenLabs is laying the groundwork for a 2028 IPO after reaching an $11 billion valuation earlier this year. More than half of its sales now come from large companies, as it expands beyond voice generation into AI customer-service agents.” — x.com · primary · Sep 10
02
Ethan Tandowsky joined ElevenLabs as CFO on 8 September, after being CFO of Adyen, joining in 2016 and helping take it public in 2018“Ethan was most recently CFO of Adyen, the payments company that provides critical infrastructure to many of the world's largest enterprises. He joined Adyen's finance team in 2016, and helped take the company public in 2018, before…” — elevenlabs.io · primary · Sep 10
03
Large organisations account for 55% of ElevenLabs revenue, up from 40% a year earlier; the company has 800 people and has launched 10 million conversational agents“We are now a global team of 800 people, serving millions of developers, creators, and businesses. Our industry-leading voice and audio AI models support over 90 languages, and we have launched 10 million conversational agents across…” — elevenlabs.io · primary · Sep 10
Show all 7 sources
04
Ashley Kramer was announced as chief revenue officer on 2 September“Ashley Kramer joins ElevenLabs as Chief Revenue Officer Category Company Date Sep 2, 2026” — elevenlabs.io · primary · Sep 10
05
The February Series D of $500m was led by Sequoia and valued ElevenLabs at $11bn, bringing total funding to $781m“The round is led by Sequoia Capital with Andrew Reed joining the board... This latest funding values ElevenLabs at $11 billion, more than tripling its valuation from one year prior, and brings total funding to $781 million across five…” — elevenlabs.io · primary · Sep 10
06
ElevenLabs ended 2025 at $350m ARR and passed $500m ARR in the first four months of 2026“We ended 2025 with $350 million in ARR, and in the first four months of 2026, we have already surpassed $500 million ARR. This growth is driven by enterprises deploying voice agents across their businesses, from customer support and…” — elevenlabs.io · primary · Sep 10
07
ElevenLabs runs a marketplace for voice creators and counts Deutsche Telekom and Revolut among enterprise users“Organizations including Deutsche Telekom, Square, the Ukrainian Government, and Revolut use ElevenAgents for customer support, conversational commerce, citizen engagement, internal training, and inbound sales.” — elevenlabs.io · primary · Sep 10
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